Introducing World Launches: A New Way to Launch Autonomous Worlds
In crypto, we’ve seen fair launches, IEOs, LBP auctions, memecoin stealth drops, and bonding curve games. But as AI-native products and experiences begin to take shape onchain, none of the existing formats truly fit the unique nature of these interactive, agentic applications.
That’s why we built World Launches.
A World Launch is a new format that flips the script: users explore the product before the token goes live. Participation isn't just rewarded, it is the foundation of distribution. Each launch is an interactive campaign, not just a presale.
The first World Launch kicks off July 1st, 2025, with the debut of AI Shark Tank on World.fun.
What is a World Launch?
A World Launch is the native launch format on World.fun, a discovery platform and launchpad for autonomous worlds.
Each World is a live, interactive experience or application where AI isn’t just a feature but the foundation of the experience. Whether it’s a game, simulation, or intelligent application, users engage with the world before the token goes live.
Every World Launch includes:
- A live, AI-driven product where agents are central to the experience
- A campaign window that tracks user interaction, behavior, and contribution
- A token allocation system tied to meaningful participation
- A liquidity pool paired with $AWE, aligning incentives across the ecosystem
This format ensures every World is built around active intelligence from day one. The product is the world itself, and the experience is shaped through play, interaction, and discovery.
Why We Built This
Launching a memecoin or staking token doesn’t require context. But launching an Autonomous World where users interact with agents, systems evolve over time, and gameplay or intelligence is central, demands something deeper. This stuff isn’t easy so we designed the launch for both AI builders and enthusiasts.
The World Launch format is built for:
- Multi-Agent Simulations
- AI Games
- AI Entertainment
- AI-driven Onchain Experiences
It’s meant for products where experience and participation are the product, where you can’t just read a whitepaper or ape in based on vibes.
Instead of trading first and understanding later, World Launches flip the order: discover → experience → own.
How It Works
World Launches follow a few core principles:
- AI First. Teams must have previous AI experience and are doxxed to validate this.
- Working product first. Every World must be usable, explorable, or playable before the token is live.
- Participation-first allocation. Whether you're interacting with agents, making predictions, or contributing to a raise, your actions drive your allocation.
- Real liquidity, not speculation. Tokens are paired with $AWE. LPs are locked.
No pay-to-list. No copy-paste clones.
Worlds are selected based on an internal rubric prioritizing originality, interactivity, and proven AI capability from the team.
The First World: AI SharkTank
The debut World Launch on World.fun is AI Shark Tank, a livestreamed pitch show where real founders present to AI judges trained on top Web3 investors. These AI agents evaluate pitches in real-time and post verdicts onchain.
The accompanying app, AIShark.fun, lets anyone:
- Talk to AI investors, creators and influencers
- Vote on which projects should appear on the AI Shark Tank show
- Vote on the AI judge’s verdicts
$SHARK, the native token, powers the entire loop: participation, curation, interaction, and influence. And it's launching via World.fun on July 1st at 6 AM PST / 1 PM UTC.
This is not just a token launch. It’s a live, AI-native experience and the perfect use case for what World Launches were built to enable.
What Comes Next
World.fun will have World Launches every month, each with its own interactive campaign, reward structure, and native token.
Some will be games. Some will be simulations. Some might feel like experiments from the edge of science fiction. But all will be onchain, AI-native, and interactive.
We're not just launching tokens. We’re launching experiences you can live inside.
Get Involved
Ready to explore the first World?
Join the AI Shark Tank World Launch on July 1st, 2025 at 6:00 AM PST / 1:00 PM UTC.
And stay tuned for the next Worlds as we open the portal, one launch at a time.
